The MENA Journalism Forum looked beyond the Arab Spring to share with its visitors the knowledge and skills of media leaders from around the world and from within MENA. The MENA Journalism Forum provided a vision of the future with experts that shaped the region's journalism conduct.
The Arab News Agency (initiator of the MENA Journalism Forum) hired me and my partner Amy Selwyn (Storytegic) to create the brand, its identity and editorial agenda.